Employees of organizations put up tenders for the purchase of tickets to the 2018 world Cup in the VIP area, the total amount of orders – 200 million rubles. Explain these costs to public needs.
Approximately $3.3 million was spent state-owned companies to purchase VIP tickets for the matches of the 2018 world Cup. The most popular tickets to the match between France and Denmark, which will be held in “Luzhniki” — the companies acquired 81 per ticket.
According to the website, most tickets for the 2018 world Cup via the procurement website acquired structure VTB. So, VTB 24 purchased tickets worth more than half a million dollars. The corresponding contract at the end of 2016 was signed by the then zapred of the Board Mikhail Kozhokin.
The Bank purchased one of the 20 elite packs “Big three 07”, which provides the right to attend 19 matches of the world championship in Moscow and St. Petersburg. The package includes tickets including the opening match, semi-finals and finals, for which the buyer will be able to watch from the vip boxes. In addition to the best hotels, the package includes catering, use of bar and Parking at the stadium, as well as a number of additional services.
“VTB Insurance” was modest, spending on the tickets just under a million dollars. Insurers bought a box in the Luzhniki stadium in Moscow on 18 people and six seats in the “Royal box” on all the games that will make the stadium. In addition, the company has been further verses four VIP seats at the semi-final and final matches of the “Luzhniki”.
In a press-service VTB the high cost of ticketing, explained Executive needs. It noted that during matches, there will be meetings with key customers and partners.
To work with their customers during the games of the 2018 world Cup plans and Sberbank, which took the third place among state spending on the purchase of tickets. The Bank has spent for these purposes of 17.5 million rubles. the Representatives of Sberbank also said that the tickets were purchased in the Executive order.
Also among the major buyers are the management company of the special economic zone “Alabuga”. It was purchased skybox at the stadium in Kazan for 12 million rubles. These costs are, in the opinion of management of “Alabuga” will ensure the brand promotion of the SEZ, as well as contribute to attracting potential investors and raising the level of attractiveness of the economic area.
The number of contracts signed by state-owned companies, for the purchase of tickets there spot. Among these the buyer was “Zarubezhneft” and bought a box for the match Spain — Iran, which will be held in the sports arena in Kazan. The company’s interest in this match, apparently due to the fact that in early spring it had signed a major contract for oil production in Iran.
Main administration for service the diplomatic corps at the Russian foreign Ministry bought 58 tickets for 1.3 million rubles,four of them in the VIP area. The most popular departments was a match France — Denmark which will take place in “Luzhniki”. On this game of Heads UPDK bought 32 tickets.
As representatives of the market, managers of large companies are more likely to buy VIP tickets to world Cup matches. In addition to fabulously expensive lodges Match Hospitality offers VIP seats, which provide similar set of services. Private orders for these tickets before the world championship received quite a lot, the sources noted.
According to representatives of companies specializing in Concierge services, tickets to the 2018 world Cup more popular than the events of the winter Olympics held in Sochi four years ago. They admit that such a stir was a surprise to them.
As noted, on average, one person takes on the order of 30 tickets. In addition, customers book the flights, transfers, accommodation, lunch and dinner, as well as a tour service.
According to Match Hospitality partner of FIFA, the main seller under the contracts, the buyers from Russia had bought more than 38 thousand VIP packages. The five most active buyers of VIP packages are also included citizens of Argentina, Mexico, USA and China.
Recall that the 2018 world Cup kicks off in Russia on June 14. The final match of the tournament will be held July 15. To compete for the title of the strongest team in Russia priehali 32 national teams. Passing game world championship will be 12 stadiums in 11 Russian cities.
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